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SexSwap 10.31.2002 no.269
News Tips Trix

This is the almost weekly SexSwap News-Tips-Trix and it goes to all members of SexSwap and SexSwap2 and AsianSwap and GaySexSwap and SexSwap2000 Banner Exchanges. It contains information on SexSwap, Porn, Tips'n'Trix, and software reviews for the adult webmaster. I perform all literary stunts without the use of nets, safety-cables, spell checkers, or grammar fixers, and this tends to leave the reader in a state of bewilderment...you will get used to it.

REMOVAL INSTRUCTIONS ->To stop receiving this newsletter, go to this URL
##remove##

ADD INSTRUCTIONS ->To start receiving this newsletter, add your email here
trix.sexswap.com/email_join.html

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GAMMA LINKS
SexSwap is part of Gamma Entertainment
(quick links to all our resources)

$35 PER www.gammaextreme.com
CASH www.gammacash.com
TGP tgp.erotism.com/
TGP BUILDER maximize.gammacash.com/buildgallery/
CONTENT www.gammae.com/webmasters-content.html
FREE HOST www.erotism.com/
WEBMASTER AREA maximize.gammacash.com/
NEWS www.gammae.com/gamma-news.html
CHAT chatboard.gammae.com/ubbcgi/ultimatebb.cgi
SEXSWAP www.sexswap.com
TRIX ARCHIVE trix.sexswap.com

email daniel@gammae.com for newsletter advertising rates
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EXPIRED DOMAIN SECRETS

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Good Morning to Marge, Young Johnny, Yolanda and all the SexSwap readers. :) It's a quiet Halloween week and I just finished entertaining my folks who were down visiting from the great white north. They love shopping at the big Mills mall in Ontario. Old time readers might recall that on one of the IA2000 junkets, I adventured out and took the helicopter tour from the strip to the grand canyon and highly recommended it. This time I have a similar fun adventure to recommend. This time it is in southern california. Thursday it was cold and rainy and we had nothing to do so we decided to head for warm weather and hit Palm Spring. We ended up taking the Palm Springs Aerial Tram. This was simply freaking amazing. It is the second tallest tram in the world. The two cars are close to $500,000 each. You rocket up the hill and the glass cars spin slowly. Temperatures continute to drop and the top is 30 F cooler then the base. You travel up over 5 distinct ecosysystems. If you live in So Cal, or are visiting, I HIGHLY recommend a trip out to the Palm Springs Tram =)
www.pstramway.com/

SexSwap servers are all running on all UNIX boxes at this point. Originally Gus has written the code for NT and we were up to something like 23 boxes. For the last two years, Gus has been working his magic and has ported the code completely to unix. During the last month the servers migrated over to Sun UNIX boxes. I am not sure on the count....I currently think 5 boxes but I imaginge we will be closer to 10 when all is said and done since some are a little overloaded and new boxes are be added as we speak.The system should be a touch faster when its complete and the box uptime should also be greatly improved. Gus explained to me before that NT always has trouble with the TCPIP stack under the heavy loads of teh exchange and unix is much stronger in this area.

Its just about time for Christmas shopping. I am predicting a banner year for Christmas shopping. Today I am going to tip you off to the two gifts that I think are going to be BIG this season. Since I am getting a little rambly at this point, let me save that for the Guru section at the bottom of this newsletter.

On with the hardware, sofware, hardcore and softcore!

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SOME OPTIONS FOR A STRUGGLING PAYSITE
David emailed me this week with some questions I get a couple times a year. What do you do when you have a paysite that has been in operation a year or two, and their are minimal to no net profits. David is considering all options likes selling and even the dreaded email spamming =)

I was in this spot back in 1998 when I had my one and only paysite SIXCHICKS.COM. The site had 800 members and was making about $20,000 a month. The big problem was that I was spending $20,000 in advertising, bandwidth, and content. The site was working me to death and I was making $0.00 net profit. Fortunately I had a good business with my old pal Karl aka KingKarl of Gamma. Karl and I calculated at the time that my average customer stay was 2.5 months. We then decided a fair price was 1.25 x customers x monthly fee. This was right around $20,000. Karl bought the site and the deal made great sense for him since a) he had more banwdith than me b) he already had live feeds at $0 additional cost where they were costing me $6000 a month and c) he had moutains of content. He and I were both very pleased with the deal. My guess is he tripled to quadrupled his money on the deal...and I escaped a big head ache that was causing me chest pains =) Sometimes selling makes sense when the pieces of the puzzle work out like this. Customers are sellable. Content and hardware and site design is not worth 10 cents on the dollar if you ask me....but rebilled customers are.

Another alterative besides selling might be to try and cut costs. Can you change feed providers or change content providers or something to cut costs 20%? Is your bandwidth reasonably priced?...please note that I am generally against changing bandwidth hosts so I would only do that as a last resort. Can you fire any staff you have and do more work yourself?

Have you tried offering 'UP SELL" items inside your paysite? Live one -on-one chats? Legendary Lars sell this sort of service and it can be totally customized to each paysite. This can be "found money" for an existing site looking for additional revenue streams. Check it out
www.streamray.com/webmasters.jsp

Do you have a traffic stream? If you do... have you considered just packing it in and letting the site die? If you have existing traffic, you have two choices: a) aim it at your own paysite which is what you are doing now and b) aim it at some other affiliate program. You have to have a very good handle on what you are making to try this test and you have to be honest with yourself. You need to know your math and accouting. If you site is losing money or breaking even, they you are netting $0 on each signup. Well hell, you can aim those same hits at a top affiliate program, get paid $35-$40 a sign-up....lets say somehow your bandwidth costs are $25 (which would be shocking) and you are still netting $10 or $20 which is a heck of a lot better than $0. This is a hard reality for many people to swallow but it is often the truth. You are competing with large mega sites with 10-50 paysites in their unbrella and so they often times payout more than you can make on the same signup if you have an average site. But this solution only makes sense if you control some sort of free traffic stream that would continue if your site did not exist.

And lastly you can always try to find more free traffic. Go back to basics. Get out the pickaxe and start looking for gold the old fashioned way. Spend 90% of your waking hours trying every old trick and every new trick to find traffic and aim it at your site.

TO SUM IT UP - SOME POSSIBLE SOLUTIONS
1. attempt to sell to bigger site with more favorable cost structures
2. attempt to cut costs
3. add internal up-sell items to increase profits
4. consider closing and sending traffic to bigger affiliate sites
5. get out there and look for traffic gold

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3RD PARTY OPINIONS
bwpent writes
This new thing with Visa has messed up my plans, I won't and can't pay ridiculous $750 to keep the couple little paysites I have now going with them and I don't want to set up the new ones when they are released be cause of this payment. I also feel that if they do it, all the other will follow suit.

Andy writes
One option that I think many webmasters are missing is "just pay the bill". $750 is a very small price to pay....compared to the hastle and problems with switching, its cheap. It is $2 fucking dollars a day. I say pay it and be done with it. I think many people are shooting themselves in the foot by not paying and looking for risky fringe payment services. I have seen this same story 100x in the bandwidth industry. People lose thousands trying to save hundreds when they leave a good service provider that is a little more expensive. Think of the VISA 3rd party as $2 a day and it doesn't seem as painful. I would much rather stay with my current billing system, rather than jack around with join forms and a new billing service.

belly up to the bar =) that is my advice

bwpent writes
So it is to my benefit to find some kind of biller that will somehow forgo any of these RANSOM demands of the credit cards. There is ACpay from Adult Check, but I don't want to be under there demanding structure, they again want to supervise your site. I am sure the Guru is up on this since it it a major deal. Can you recommend a biller that is going to keep these pirates from ruining the little guys?

Andy writes
I just think the whole 3rd party billing game was a loophole to begin with. Loopholes close. Winners must evolve with the times. I would pay the fee and move on. I would not waste any effort looking for another solution. $750 is still not a huge price to pay....you are still getting away cheaper than a merchant account.

got an opinion? Want to disagree or agree? send it in to andy@lips.com

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BAG OF SALT TABLE O' TRIX CONTENT

PRO LEVEL TGP SECRETS from Craig the Programmer
WEBSITE COLOR SCHEMES from Charles
FIND MOST RECENT FILE IN DIRECTORy from Craig
TGP AND PICTURE RATING SOFTWARE from Andy

MORE NEWS
/******************************************
PANIP SUING SITES FOR WEB PATENT
www.informationweek.com/story/IWK20021020S0002/1
www.youmaybenext.com/

CASE MAY SPIN OFF AOL from Richard
sg.biz.yahoo.com/021029/72/346uy.html

MISS CLEO HAVING FORTUNE TROUBLE from sign_bldr
www.msnbc.com/local/wcau/a1364071.asp

MS BUYS VICINITY CORP from sign_bldr
www.msnbc.com/news/824575.asp

AGUILERA MUSIC VIDEO UPSETS THAIS from sign_bldr
entertainment.msn.com/news/article.aspx?news=105340

IBM SUPERCOMPUTERS TO RUN LINUX
zdnet.com.com/2100-1104-963285.html

EVIL E-CARD INSTALLS PORN WORM from sign_bldr
www.msnbc.com/news/826033.asp?0bl=-0

BLOGGER.COM BACK AFTER HACK ATTACK from sign_bldr
www.msnbc.com/news/826085.asp?0bl=-0

BAYWATCH STAR ON EBAY from sign_bldr
smlnk.com/?IRFK4GNY

EUROPE MAY BE WEB COMMERCE KINGS from sign_bldr
www.msnbc.com/news/827541.asp

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TRIX
/******************************************
PRO LEVEL TGP SECRETS from Craig the Programmer
Craig writes
Hits are higher when you're first listed that is true. Tactics to improve this

1: You can always buy paid listings...they're fairly cheap but guarantee traffic...probably wouldn't recommend this until you've found a good way of selling to the traffic you do get

2: Get some partnership accounts with the larger TGPs...not necessarily the ego ones....but maybe watch your refer logs and see who tends to send you traffic, then try to get a partner account with them...a partner account not only gets you higher listings usually, but typically you're listed instantly and in bold compared to normal links.

3: Watch your referrals and remove TGPs that send you little or no traffic for a month combined to all your galleries. Many TGPs watch the hits you send them as well in determining your placement. So if you can get rid of the freeloading TGPs and keep only traffic giving ones on all your pages, that will mean more traffic flowing through all your galleries.

Andy writes
don't forget to check out Craig's latest mega project TGPWIZARDS. This is a web based TGP submission service that I think is the damn Bee's Knees. Craig's Total TGP count is approaching 300 and Craig is attempting to add 1000 TGPs within the next few weeks. There is a bit of a learning curve, but that is always true with any trick script. Craig is always around to hold a noob's hand...I know because I am like king of all TGP noobs when I test these things out =)
www.tgpwizards.com

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WEBSITE COLOR SCHEMES from Charles
Charles writes

In issue #268 of your newsletter you included an item from
Richard on the topic of website color scheme software. While
SLUGS looks very interesting I wanted to point out another
excellent freeware website color scheme program. Spectroscope
allows color picking schemes from web safe colors and full color.
The freeware program is available for download at the following:
www.headoffice.co.uk/scope.htm

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FIND MOST RECENT FILE IN DIRECTORy from Craig
here is a little command Craig gave me when I was wanting to know sort some log files
ls -l --sort=time

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TGP AND PICTURE RATING SOFTWARE from Andy
Shep asked me about TGP and PIC rating software. Here are a few links

SEXTRAFFIC TGP
www.sextraffic.net/

AUTOGALLERY TGP
www.jmbsoft.com/

X3 TGP
x3scripts.com/

INF TGP
tgp.infscripts.com/

PHPRATE
phprated.sourceforge.net/

LIKE ME OR NOT
www.dajen.co.uk/cgi-scripts/allscripts.html

IMAGE VOTE
www.imagevote.com/

INTERESTING
/******************************************
BOOT BOY from Bruce
In an unrelated story, a sure sign of winter approaching is the arrival of Boot Boys in the lobby of my office building. pretty slick machines, though Eeech.
www.boot-boy.com/

GURU OF GIF
/******************************************
CHRISTMAS GIFT IDEAS
Here are the two gifts that I think are going to be huge hits this winter. I like to do my shopping in late october and be done with it =) These are the last two days of October shopping. Beat the rush and be glad you did and get these hot gifts before they are sold out.

MINI RC CARS
have you seen that ad with Shaq at RadioShack? These cute little cars are going to be the rage. I got a spam email on them today even. The spam lead to a site and the cars were like $25 each! We can do better than that. The wierd thing is that I can not find these cars are ToysRus or RadioShack online. They might just be too new.

Please note that I do not know any of these stores...they might be honest and they might be crooks.
Caveat Emptor

$25 EACH - TOO HIGH
store.yahoo.com/4onlinevalues/minirccar.html

$100 - BUY 3 GET ONE FREE - NOT BAD
www.minirccar.com/Order/OrderCombo.htm

$15 EACH - WOOT
shop.store.yahoo.com/a-sonic/minirccar1.html

--

TRIVIAL PURSUIT 20TH ANNIVERSARY
I saw the ad for this and flipped out. The foolish untallied hours that many of us spent playing this odd game in the 80s. Rum and coke in one hand, bowl of popcorn in the other....chestnuts roasting on the duraflame log...now that is christmas =)

picture
images.amazon.com/images/P/B00005YXUM.01.LZZZZZZZ.jpg

buy it
www.amazon.com/exec/obidos/tg/stores/detail/-/toys/B00005YXUM/taunt
with my famous amazon commission link of course =)

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THE SIMS ONLINE - CRAIG AND I ARE ROOMIES
hee hee haaa. You know, the most dangerous thing to a computer geek or geekette is "massively multiplayer games". These things will suck the life right out of you. I have held back all year buying anything except Wolfenstein. Then Craig was invited into the beta test of 'Sims Online'. He and I both talked of playing. I immidiately placed a PRE-ORDER at ebworld to get the beta CDs free.

If you have never played the Sims, it was a hugely popular game 2 years ago. Sims is short fo simulation. You are a person or a Sim, and you must keep your Sim alive. This means that you must eat, drink, sleep, watch TV, go pee, flush etc. The new online version promises to be HUGE since it won BEST Massively MultiPlayer at E3.
www.ea.com/eagames/official/thesimsonline/media/media_index.jsp

In the onine version, you must also meet new friends and make some coin. Craig bought a pad in the town of "Jolly Pines" and I bought some appliances and the two lads are footloose and fancy free. We have a new hot chick roomate named Kendal. Sources say that I have been seen kissing a lovely babe named Theresa who is my new pal =) Hopefully the four of us can make some coin and take over the town!

If you care to get in on the fun, you can download the beta like Craig did from File Planet

Craig downloaded his version online somewehre...I think FilePlanet
www.ea.com/eagames/official/thesimsonline/play/play_index.jsp

Or you can get a hard CD copy from ebworld if you pre order the game
www.ebgames.com/ebx/categories/products/product.asp?pf_id=520090

Craig and I are always looking for new girl and guy friends. If you are in Jolly Pines, drop by the pad of BunnyHop and Twiddler =) I'll try and take some goofy screen shots this week of our continuing adventure. We just started 2 nights ago.

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OVERTURE SUGGESTION TOOL DOWN? from Kenra
Kendra asks
what happened to this feature in overture? its been down for several weeks. Do you have another alternative?
inventory.overture.com/d/searchinventory/suggestion/

Andy writes
ya I noticed that as well. Maybe they are hiding it or moving it again...maybe it can only be accessed from withing their site. I have not tried it that way. google has one but it does not give as much info
https://adwords.google.com/select/main?cmd=KeywordSandbox

anyone have any info on the overture one? Maybe does it work if you are inside the overture site? email andy@lips.com It seems to be very instable lately

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MSN CHAT BOT!
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Looks like you are really talking the person.
Will bring in huge amounts of quality traffic.
Months to develop and perfect, this is a winner!
www.adultchatbots.com/sexswap
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Add your own Strip Poker and Strip Blackjack games to your site!
These games are really great ways to generate traffic.
You add the pictures and your banner and let the people play!
Written all in Java so it will work on any machine
and the user does not have to download anything!
You set how many pictures you want before the game is over and sends them to url of choice.
Very easy to set up, within minutes you can have it running on your site!
www.adultchatbots.com/sexswap
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You can run as many copies of it you want!!!

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those are my stories

chow mein wayne


Andy
andy@lips.com

and don't forget to.....


TRY THE NEW $99 SEXSWAP "LONG COPY" ADS
Dangerous Dan and I believe we have a very unique advertising product. We sell text ads in this newsletter with one feature that we believe no other site offers -

"Write as much as you want!"

That means that you are not restricted to 21 characters in the title like on a TGP description. You are not resitrcted to 10 words like on the old free plugs. You can tell webmasters all about your product or service with no fear of text limits. As I like to say

WRITE YOUR LIPS OFF IN A SEXSWAP NEWSLETTER AD

Check out this week's top, middle and bottom ads. These are perfect examples of clean, long, well laid out ads. My favorite ad book of all time is the classic David Ogilvy

OGILVY ON ADVERTISING
www.amazon.com/exec/obidos/tg/detail/-/039472903X/taunt

this book is old as the hills, but is stll awesome. Ogilvy is the one who started it all with MARKETING RESEARCH and he went to his grave saying

LONG COPY SELLS

Ogilvy testing and proved that time and time again, longer headlines work better than sort ones and long body copy sells more product that short body copy. Hell! He used 1000 words to sell damn zippo lighters! =)

We hope you will take Dan and I up on our offer and try the new sexswap LONG COPY ADS. We sell all spots for $99 each. Yes people do read the bottoms spot...you are reading it now. =) All spots $99.

ONLY 4 SLOTS LEFT IN NOVEMBER!

you heard correctly :) The new long copy sexswap ads are selling like hotcakes. Dan sent me the weeks spreadsheet and there are only 4 spots left in November. Email Dangerous Dan today to grab these spots before they are gone or to book ahead in December.

email daniel@gammae.com and place your ad today